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Beyond Good: How Technology is Leading a Purpose-driven Business Revolution (Kogan Page Inspire) Paperback – March 30, 2021

by Theodora Lau (Author), Bradley Leimer (Author)

4.5 35 ratings

Part of: Kogan Page Inspire (14 books)

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When we think of global corporations and business in general, do we feel pride in how we do things? Are we doing enough, given the undeniable reality of global climate change and the inequality faced by millions of people every day? Beyond Good is a call to arms for business leaders to recognize how they can do well by doing good.

Business for good, which is the philosophy that you can pursue profits whilst delivering on sustainable and societal development goals, is already delivering big changes in the business world. In Beyond Good, top tech influencers Theodora Lau and Bradley Leimer, showcase how fintech is taking the lead and what we can all learn from it. The winners in these tech start-ups are utilizing a momentum that exists within a thriving eco-system of current incumbents facing up to revolutionizing start-ups. They unlock possibilities with new technologies and serve the often-forgotten demographics to make financial health and inclusion a reality.

With exclusive interviews with experts from the B-Corp world, policy makers and executives, this book also showcases how companies like Microsoft, Flourish Ventures, Ant Financial, Sunrise Bank and Paypal are doing their bit to make our world better - and you can too.

Part of series

Kogan Page Inspire
Print length

264 pages
Language

English
Publisher

Kogan Page
Publication date

March 30, 2021
Dimensions

6.1 x 0.98 x 9.25 inches
ISBN-10

1789667291
ISBN-13

978-1789667295
See all details

From the Publisher

A call to arms for business leaders to recognize how they can do well by doing good

Editorial Reviews

Review

"One of the best new Business Models books" - BookAuthority

"From financial inclusion to gender equality, from empathetic leadership to inclusive entrepreneurship, Beyond Good covers a wide spectrum of socially conscious strategies for business leaders. Abundance of detailed research and insights delivered with conviction makes it a compelling read. Some books leave us with something to think about. In contrast, Beyond Good will stay with us for a very long time by providing a roadmap to a more equal and sustainable world for generations to come. A must-read for every socially conscious mind." ― Arun Krishnakumar, Partner at Delphos International

"I love Theodora Lau's and Bradley Leimer's Beyond Good and recommend it to everyone in the start-up world wholeheartedly. We all should aim to advance technology and help its involved participants to fulfil the ultimate goal to drive the purpose-driven business technology revolution." ― Spiros Margaris, Venture Capitalist and Advisor, Margaris Ventures

"Bradley Leimer and Theodora Lau smash through the boundaries of traditional business models, and expose us to a new purposeful, inclusive and empathetic world where everyone can genuinely still win together for the common good. Beyond Good will compel you to consider the real future of business, inspire you to be a part of it and to take action in your communities to make it happen. An absolutely essential read." ― Paul Loberman, chief product officer, untied

"Beyond Goodis a timely and essential read for global financial service executives. Theodora Lau and Bradley Leimer persuasively show that now - more than ever - is the time for business leaders to play a crucial role in tackling our most pressing societal challenges and engage in significant commercial opportunities that do well by doing good. This book is an invaluable resource for all those inspired to harness technology innovation to build a fairer and more inclusive financial system." ― Sarah Mogenstern, Venture Partner, Flourish Ventures

"As a society, we are long overdue in reimagining the social contract in light of contemporary realities and mega trends. The events of 2020 have laid bare how damaging it is to continue to allow antiquated systems and business models to persist. Beyond Good is the book leaders and change makers (from all sectors - private, public and non-profit) need to read as we co-create new solutions and forge a path to a more inclusive social contract that allows all to live with dignity, security, and purpose." ― Ramsey Alwin, President and Chief Executive Officer, NCOA

"Theodora Lau and Bradley Leimer provide a sweeping look at the trends that define our changing world, challenging leaders in financial services to direct their inherent power to shape a more equitable and empathetic global economy." ― Catherine Harvey, US economic policy expert

"Look no further for a roadmap of the central challenges facing civil society at the intersection of technology, ethics, and economic inequality. Beyond Good reimagines what progress looks like within an empathy and inclusion context, and provides new insights into one of the most enduring social challenges: how can technology build equitable and sustainable economic prosperity? Beyond Goodis the best place to start for an answer, because it forces us to rethink how innovation can be part of the solution." ― Scott Astrada, adjunct professor of Law at Georgetown University Center, and digital civil society fellow, Stanford University, Center on Philanthropy and Civil Society

"Acting upon a sense of broader purpose is instinctual. We evolved with basic instincts to band together and act in the common good. The common economic models in play just don't pass the smell test as sustainable. Beyond Good deconstructs and then reconstructs a better way forward. There is a strong theme of interconnectivity throughout this book that makes a strong case for empathy and awareness of how our choices and strategies never happen in a vacuum. We can choose to forge a path that leaves in its wake a positive impact, or we can choose a path of zero-sum gain. Throughout this read, I was frequently able to make connections to tangible ways that I and our organization can coalesce around a better way forward." ― Curt Queyrouze, President TAB Bank

"We need more books like this. Theodora Lau and Bradley Leimer have clearly done their homework and used their lockdown time well. As we see more companies aiming to deliver sustainable and ethical services, this book, full of positive and practical real-world examples, aims to educate and inform us that it is possible to achieve results that are beyond good." ― Simon Cocking, Chief Editor, Irish Tech News

"Beyond Good reminds us that behind every company doing well are passionate people who are doing good. Today's seemingly impossible challenges can be met by us, if we're brave enough to act. For those in financial services, the call to action is clear: when you create a strong culture that leads with empathy and pair it with today's technology, you are uniquely positioned to make a positive difference. You can lead with purpose and build your own success!" ― Matthew Sekol, Industry Executive, Capital Markets, Microsoft

"Beyond Good is a timely and essential read for global financial service executives. Theodora Lau and Bradley Leimer persuasively show that now - more than ever - is the time for business leaders to play a crucial role in tackling our most pressing societal challenges and engage in significant commercial opportunities that do well by doing good. This book is an invaluable resource for all those inspired to harness technology innovation to build a fairer and more inclusive financial system." ― Sarah Mogenstern, Venture Partner, Flourish Ventures

About the Author

Theodora Lau, founder of Unconventional Ventures and start-up advisor, is based in Washington, D.C. She co-hosts One Vision, is named one of the Most Influential Women in Fintech by American Banker and is co-author of Beyond Good, also published by Kogan Page.

Bradley Leimer writes and speaks about banking and technology, and advises start-ups, accelerators and major corporates. He is the former Head of Innovation and FinTech Strategy at Santander US and was named a Top 20 Social Influencer in Fintech by The Financial Brand, as well as a Top 100 Fintech Influential Leader by City A.M. He lives in California.

Product details

Publisher ‏ : ‎ Kogan Page; 1st edition (March 30, 2021)
Language ‏ : ‎ English
Paperback ‏ : ‎ 264 pages
ISBN-10 ‏ : ‎ 1789667291
ISBN-13 ‏ : ‎ 978-1789667295
Item Weight ‏ : ‎ 11.9 ounces
Dimensions ‏ : ‎ 6.1 x 0.98 x 9.25 inches

Best Sellers Rank: #1,542,168 in Books (See Top 100 in Books)
- #1,007 in Strategy & Competition
- #1,322 in Business Ethics (Books)
- #2,429 in Strategic Business Planning

Customer Reviews:
4.5 35 ratings

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Theodora Lau
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Theodora (Theo) Lau is the founder of Unconventional Ventures, a public speaker, and an advisor. She is the co-author of Beyond Good: How Technology is Leading a Purpose-driven Business Revolution, and host of One Vision, a podcast on fintech and innovation. Her monthly column on FinTech Futures explores the intersection of financial services, tech, and humanity. She is named one of American Banker’s Most Influential Women in FinTech in 2023. She is also a regular contributor and commentator for top industry events and publications, including BBC News, Finovate, American Banker, and Journal of Digital Banking. Her latest book, the Metaverse Economy, co-authored with Arun Krishnakumar, offers a balanced insight into the complex world of the Metaverse, and demystifies the technology and economic paradigms that have triggered the rise of the metaverse.
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Bradley Leimer
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Bradley Leimer is the author of Beyond Good: How Technology is Leading a Purpose-driven Business Revolution. He is currently Head of Fintech Partnerships and Open Innovation at the Tokyo-based global bank SMBC.
Bradley's previous roles prior to SMBC include being the host of One Vision, a podcast on fintech, technology, and innovation and the founder of financial services and technology consulting and advisory firm Unconventional Ventures, which connects founders to funders, provides mentorship to entrepreneurs, advisory to corporates, and broadens opportunities for diversity within the financial services ecosystem.
As the former Head of Innovation and Fintech Strategy at Santander U.S., his team connected the bank to the fintech ecosystem and served as an observatory for the global organization for trends originating in the U.S. that have potential to expand and accelerate globally. Bradley adds additional perspective leading marketing and technology teams and projects within the bank and credit union industry and from a decade driving database marketing and analytic programs.
Bradley speaks about banking and technology trends, advises startups, accelerators and key industry conferences in the financial services space, and writes for publications like International Banker, American Banker, Journal of Digital Banking, and Irish Tech News. Bradley's mantra is simply to make banking better. in the financial services space.
Connect: bradley_leimer@smbcgroup.com Speaking/Media/Consulting Inquiries: bleimer@gmail.com
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Customer reviews

4.5 out of 5

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Alice Korngold

Magnificent book! A must for anyone who wants to play a part in creating a better future for all

Reviewed in the United States on April 8, 2024

Verified Purchase

How have I not read this book until now! It speaks to my heart and soul, and also to the economist in me. At the same time, both practical and inspiring, and including case studies ("spotlights") to illustrate each major theme. Even the epigraphs are exquisite!
Gratitude to Theodora Lau and Bradley Leimer for weaving together the fundamental elements of a better future -- from diversity and inclusion, and empathy, to technology and fairer financial services -- into one cohesive vision.
For anyone who wants to play a part in creating a better future for all, this book is your guide.

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alip

It’s time to go ‘Beyond You’

Reviewed in the United States on June 10, 2021

Verified Purchase

Buy this book for college students and high school students, and then rest easy knowing that the world of the future will be in a better state than it is today.

Authors Theodora Lau and Bradley Leimer make the case for why the world today needs companies to behave as part of an interconnected whole, and why it should be a primary goal in driving how they conduct business, rather than an afterthought.
More importantly, they instill the common sense that this should be thought at a young age. That your actions should go ‘beyond you’ and consider your impact to others directly or indirectly.

FinTech is highlighted as an industry that can serve as purpose driven businesses - improving lives of global society while at the same time generating profits through the value it provides. Basic banking is a missing necessity for a large swath of the world population, making it difficult to transfer labor for goods, store wages and have investments and insurance.

There are myriad examples of case studies of companies around the world making inclusive, community-minded sustainable business models their priority.
And that’s just the thing - the world would be better off if we are able to generate profit in a way that focuses on stakeholders - employees, community, environment - rather than just shareholders.

One person found this helpful

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Michael Garrison

A Challenging and Important Book

Reviewed in the United States on May 11, 2021

Verified Purchase

This is one of the more challenging books I have read lately...and that is a good thing. I don’t agree with every aspect of this book and that also is a good thing. I do agree with the vast majority of it and I suspect if you take the time to read it you will also.

The reality of financial inequality and the role the banking and fin tech industries have had in advancing or fighting it have never been explained better to me and that makes this book worth the read.

Highly recommended

One person found this helpful

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danielle guzman

Redesigning the future of work is people-first, this book is an essential guide.

Reviewed in the United States on May 4, 2021

Verified Purchase

A testament to the power of leading with empathy and economics, building organizational cultures that lead with human values and skills and paired with technology to build and deliver on goals that benefit all stakeholders. A must read for business leaders, entrepreneurs and founders championing the future of work, and for anyone who is committed to building better tomorrow’s, addressing challenges from inequality to sustainability to harnessing the power of digital
transformation to do well, and do good at the same time.

2 people found this helpful

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selim baygin

Eye opener and inspirational

Reviewed in the United States on April 7, 2021

Verified Purchase

This is a book that challenges the reader at an intellectual level and makes us be more considerate and inclusive as we look at choices in front of us.

2 people found this helpful

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Richard Turrin

A must read that will help you navigate to a “purpose-driven” and inclusive future

Reviewed in the United States on September 15, 2021

If you think that “Beyond Good” is a tome to altruists, do-gooders, and bleeding hearts everywhere without real-world application, you’re severely mistaken. “Beyond Good” is worthy of your time because it takes you through the major themes impacting technology’s role in inclusion in our society today. “Beyond Good” is like a compass helping you find north, the direction that will help you navigate to a “purpose-driven” and inclusive future.

In the author’s own words, they didn’t intend to write a “regular business book,” and in that area, they succeeded. The book won’t tell you how to supercharge your digital transformation or defeat your competitor. What it will do is give you a thoughtful guide to inclusion, the most important single topic facing developing and developed societies, breaking it down into critical principles so that we can all better direct our efforts to a common good.

At the risk of a spoiler alert, I will share one of the authors' principles found on their website that is worth a visit. That principle surrounds the provision of “Fairer Financial Services” as a means of promoting greater inclusion.

As an author of a book on central bank digital currencies that deals with the concept of financial inclusion, I was impressed that “Beyond Good” goes beyond the well-traveled ground that shows how financial inclusion is essential. Instead, it takes the reader on a journey on how banks and fintech can build trust with clients to take them beyond being merely service providers. A critical concept in a world where digital services are seen as sterile and heartless, particularly to the less fortunate.

Beyond Good authors, Theodora Lau and Bradley Leimer are leading voices in the global Fintech scene. Both have more to say than can fit within the limits of social media, and the result is full of real-world examples, readable and direct. “Beyond Good” can help anyone involved find true north and begin the journey of becoming a “purpose-driven business.”

2 people found this helpful

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Top reviews from other countries

Maria

Mandatory reading for business students and future leaders

Reviewed in Canada on December 16, 2021

Verified Purchase

This book should be on the list of mandatory readings in all business schools. Very well-researched, the book confronts us with some distressing facts about inequality from many angles to challenge us and urge us to take action. The authors take us on an international trip showcasing multiple examples of companies that prove that profits and purpose can co-exist and that the rapid progress in technology can and should translate into a more equitable world. Can finance meet some of the challenges the world is facing? Despite the dire reality, the entire book is written from a place of hope and a deep belief that “we are stronger together”.

@Timothy_Hughes

What if business and companies objective was to do good for society?

Reviewed in the United Kingdom on August 3, 2021

Verified Purchase

I had heard great things about “Beyond Good” and it is a good book.

If we think about the world today, there is some form of redistribution of wealth. It usually happens in taxation, either through the sale for good, here in the UK that’s called value added tax, or taxation happens on the payroll. We are taxed on what we earned.

This redistribution tax send is spent on many things, and Governments will often spend this on for the “good” of society, like unemployment benefit, or to help homeless people.

But how about, if we took working for the good of society up a level. So rather than “good” coming from general taxation, how about if good came from the businesses and companies we work for?

In this book Lau and Leimer put this forward as a suggestion and provide examples from their own experience, which is the Fintech market where this is already happening.

If business is working for the good of society then society gets “better”, quicker. Yes?

If you are interested in this subject matter then follow the hashtag #techforgood

Corin

The future of finance

Reviewed in Australia on June 12, 2021

Verified Purchase

Excellent book, plenty of fresh ideas about the future

P L

An essential guide to the right way to do business––now and in the future.

Reviewed in the United Kingdom on April 9, 2021

Verified Purchase

I really enjoyed reading this because it's so different from many typical business books out there.

Rather than showing the usual ways businesses can maximise profits, the authors showcase really well how businesses can have a positive impact on society whilst still being profitable.

I loved the way the authors outline how we, as business leaders, can do well by doing good––smashing through boundaries of traditional business models. The book exposed me to a new purposeful, inclusive and empathetic world, and I finished feeling inspired, believing everyone can genuinely still win together for the common good, and eager to be a part of this new business for good movement.

Loved it!

One person found this helpful

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